Canobie Lake Amusement Park Increases Guest Loyalty with Connect&GO

For the third consecutive year, Connect&GO is providing integrated amusement park management solutions for Canobie Lake amusement park in Salem, New Hampshire. In addition to RFID access control, cashless payments and experiential solutions, Connect&GO has developed a customized loyalty program to add value for Canobie Lake visitors. By scanning their RFID wristbands at various touchpoints throughout the park, guests are able to accumulate points and earn prizes. This interactive point system draws guests into the experience and allows them to enjoy all of the exciting services and features available at Canobie Lake. Park employees can manage guest points and digital add-ons in real time using the dashboard and RFID scanners. Guests enjoy the chance to explore all areas of the park and then be rewarded at the end of their visit.