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In France, the law requires all businesses subject to VAT to use a certified cash register system. This obligation ensures the reliability, security, and integrity of sales data, with the goal of preventing tax fraud. For attractions such as theme parks, museums, zoos, and any venue selling tickets, compliance is not just an administrative formality — it’s a strategic priority that protects your business and your guests.

Connect&GO's E-commerce conversion average is 5.73% vs a 2–3% industry norm. In this post, we unpack the data, the industry benchmarks, and the product updates that are helping leading Attractions increase their e-commerce conversion rates.

Explore how Aquarium de Touraine is simplifying operations with Connect&GO's Attraction Management Systems!

“Most people think branding is just colours and a logo. But it’s the essence of who you are. It’s the message, the tone, and the personality of your brand.” Co-founder and CEO Dominic Gagnon breaks down how Connect&GO's rebrand delivers the right message, and drives our story forward.

Rebranding is risky—not because you’re starting from scratch, but because you’re risking everything you’ve already built. The brand equity. The name recognition. The mental shortcut people use when they say, “Oh yeah, you’re the RFID wristband company.” But what happens when that shortcut is sending people in the wrong direction? VP Sales & Marketing Gautier Poiret shares his perspective on why the Connect&Go rebrand was non-negotiable.

In 2023, Connect&Go is celebrating 10 years of providing innovative and groundbreaking technology solutions for the attractions and leisure industries, driving revenue growth and seamless guest experiences for some of the largest events and notable attractions around the world.