Hyde Park Winter Wonderland Streamlines Guest Experience with Connect&GO
The Partnership
Connect&GO partnered with Hyde Park Winter Wonderland in London to help streamline the guest experience at their winter-themed attraction, creating a connected “Coaster Pass” for guests who wanted to hop on any of the attraction’s nine rollercoasters and rides.
Using the Konnect all-in-one attractions management platform, Hyde Park could provide a frictionless way for guests to purchase, reload and use the “Coaster Pass” while getting valuable access to data in real-time.
Challenges
Looking to enhance the guest experience at the attraction.
Physical tokens/coupons were cumbersome for guests to use, and for the attraction to track.
Data was difficult to access and use.
The Connect&GO Solution
The Coaster Pass allowed guests to quickly access rides and avoid waiting in long lines.
Digital tokens are easy to use and track.
Each scan is recorded in the dashboard, making it easy to identify the most popular rides and times of day that guests were visiting.
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