Theme park guests are looking to step out of their own realities and into the fantastical world created by the park; but today’s tech-savvy consumers also expect an enhanced experience that includes user-friendly technology. Theme park operators are looking for new ways to create memorable guest experiences and establish a deeper emotional connection with their clientele. RFID technology offers a simple and unobtrusive way to learn more about guests while also offering features that will actually add value to their experience and make it more seamless.

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