Some of the world’s top professional gamers competed at Montreal’s Bell Centre last weekend for the second professional ESports Championship held by the Canadian League of Gamers (CLG) and Northern Arena, in partnership with Bell.
Thousands of fans attended the finals events at the Bell Centre, and with prize pools of over $200,000, the stakes were high and excitement reached its peak as pro video game players battled it out for the ultimate championships. Two of the most anticipated tournaments were the CS:GO Final and the Dota 2 Beat Invitational Final.
Connect&GO was thrilled to get in on the action by offering an exclusive experience to guests who purchased a VIP pass. RFID passes were scanned for entrance to VIP areas where guests attended a Meet ‘n’ Greet with players and got a chance to take photos with some of the world’s top gaming stars. Event-branded photos were shared instantly on social media, increasing exposure for the event and securing bragging rights for the lucky fans.
Carl-Edwin Michel, Co-Founder and CEO of the CLG, was pleased to offer a next-level experience at this event. “I wanted to find a way to amplify the experience for my VIP pass-holders. Using the wristbands, they got access to VIP zones where they could meet some of their favourite players. They also got to attend the after-party with all the pro teams.”- Carl-Edwin Michel, Co-Founder & CEO, Canadian League of Gamers.
So far, Canadian eSports events have been held in Montreal, Toronto and Vancouver, but other major cities may get on board in the near future. ESports events bring massive gaming communities together in entirely new ways, and allow fans to see some of their favourite pros play in person.
Connect&GO Co-Founder, Anthony Palermo, is excited to be partnering with the Canadian League of Gamers and Northern Arena. “We’re thrilled to be working with the video game community on this initiative. ESports events may not be totally mainstream yet, but eventually they’ll be as big as the UFC. Connect&GO wants to be right there, creating a connected experience for the fans.” – Anthony Palermo, Co-Founder, Connect&GO.
Pass-holders also enjoyed fast lane entrance to the eSports after-party held at Subois in Old Montreal. From start to finish, VIP pass-holders enjoyed a fully connected experience at the Northern Arena’s 2016 Grand Finals in Montreal – an event that will surely become a mainstay in the city’s calendar of internationally attended attractions.